According to Godfried Tawiah Digital Marketing
blends theory with practice and encompasses all important topics covered under
the purview of digital and e-marketing. It provides a detailed explanation to
different marketing platforms such as Facebook, LinkedIn, Twitter, Snapchat, etc.
fred tawiah discusses the varying nature of different platforms and imparts
know-how and suitability of different marketing tools with respect to customer
needs, tastes and behavioral patterns.
Godfried Tawiah wants to say book starts from
the very basics of the subject area and extends the discussion to advanced
topics such as optimizing user experience, advanced SEO, optimizing campaigns,
webmercials, e- and m-marketing, etc.
unique rock limited :- Supplemented with
actual screenshots, cut-outs, case-studies and real-life examples, the book
makes the learning journey interactive and engaging, thereby offering value to
marketing students and working professionals alike.
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